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Promote and increase conversion through marketing tools

Increase your visibility by adding your site or venue to marketing channels on DesignMyNight.

Andreea Nicoara avatar
Written by Andreea Nicoara
Updated over a month ago

Why you should use the marketing tools

When you set up your DesignMyNight page, you make your venue page live on the website which increases exposure and in turn drives traffic to your page. A good venue page presents customers with what your venue has to offer and they can make a reservation on the DesignMyNight widget.

To increase exposure and drive traffic and footfall to your venue page, keep your venue page up to date and set up offers. These quick changes encourage customers to make a booking and take advantage of what your venue has to offer. Having the Reserve with Google button on your Google page makes you stand out against competitors.

What you can do to take advantage of the marketing

  • Ensure you've filled out your DesignMyNight venue page and it's live on the website. To be market competitive, update your venue pages regularly with a good description, relevant venue images and updated menus. This helps you to stay relevant when customers land on your page for better conversion to confirmed bookings and optimisation of venue page traffic.

  • Set up offers to be visible to the customer on your page, so customers can take advantage of this at the point of booking to increase footfall. You can also use it as a tool for optimising quiet times and days by using tailored promotions.

  • Ensure you have Reserve With Google enabled so that customers can book directly through your Google Business page and manage your integration for full control over your bookings types and session capacities.

  • Use Soda Vouchers and Tonic Ticketing to increase brand awareness across DesignMyNight, use the singular view and included marketing to promote evenly and increase customer reach.

  • Allow your venue to be bookable through other third-party platforms to increase visibility and create other booking streams.

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Use DesignMyNight marketing

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